Michelle Rupp, EMMY Award winning broadcast journalist, is the Founder and CEO of Memorable Results Media, a boutique agency dedicated to helping small and medium-sized businesses gain earned media coverage on local and regional television. With a background in news production and a passion for empowering business owners, Michelle uses her 25 years of experience in broadcasting to deliver tangible results. Her clients frequently see increased revenue, sold-out events and elevated visibility in their communities, with many attributing significant business growth to her media strategies.

Michelle grew up in a family that owned a small hardware store, where she witnessed firsthand the challenges small businesses face when competing against larger corporations. This experience, coupled with her years as a journalist and corporate PR strategist, ignited her desire to help business owners maximize their potential through media exposure and crisis communication preparedness. Michelle has earned a reputation as a thought leader in the field of PR and Crisis Communications. Today, Michelle combines her unique insight and proven methods to guide her clients in leveraging local media, social media, and community connections to increase sales and create impact. 

A heart disease survivor and accomplished marathon runner, Michelle's resilience shines through in all aspects of her life. Her belief in the power of television as an indispensable tool for making an impact led her to televise her heart surgery. With accolades including an EMMY and an Edward R. Murrow Award, she continues to inspire through her work and her story.